Outbound you can
actually forecast.
We transform unpredictable, headcount-dependent outbound into systematic, infrastructure-driven pipeline generation for B2B SaaS companies.
Qualified leads in one quarter
HR tech SaaS · Q4 2025
Demos from the same leads
Persona · Attio CRM · 2026
Growth in outbound leads
Consio · Q1 2026
Open opportunities created
Consio · Q1 2026
Trusted by operators at
TestimonialRecart
Customer testimonial
Just under 2 months, Pipeline Factory booked more calls than our previous agencies and freelancers combined. They actually do lots of research and work with us to understand our ICP. The results so far have been really good and we are keen to keep scaling our outbound channel thanks to Pipeline Factory.
Katarina SimicGrowth Marketing Lead, Recart
Case study
CONSIO · Q1 2026
$700K in open opportunities.
A rebuilt outbound system that grew lead volume 7× in one quarter.
Read the case studyCase studies
Insights Company
Your GTM team.
With an engineering layer.
Predictable Pipeline
Reach qualified accounts every quarter. Consistent targeting, messaging, and follow-up keep pipeline predictable.
We Own Complexity
We handle data, email infrastructure, CRM integrations, and campaigns, so your team can focus on sales.
Speed Up Your Product Market Fit
Test 50+ messaging variations across your ICP. Learn which positioning and pain points convert, months faster than waiting on inbound.
Connected to your stack
The right tools. Working together.
Clay
n8n
Attio
Slack
Instantly
Smartlead
The context changes.
Your outreach should too.
Choose a playbook. See the signal become a conversation.
A prospect is attending your event.
Match the attendee, company, and buyer before reaching out.
Illustrative workflow and message.
Our Process
Turn Outbound Into a Predictable Source of Qualified Meetings.
Build Your Company Universe (Total Addressable Market)
- Build segmentation framework
- Map buying committees and decision-making patterns
- Analyze closed deals to identify attributes that predict high LTV
- Combine signals, enrichment, and CRM data to create high-intent buying signals.
Infrastructure Setup
- Domain and inbox configuration
- Configure email sequencer & knowledge base for AI Inbox Agent
- CRM integration, calendar sync, meeting routing automation
Enrich & Score Your TAM
- Map every company that fits your ICP on the planet
- Clay workflows for data enrichment (premium data from 150+ providers)
- AI-powered ICP scoring, qualification, and product-segment match
- Cluster accounts by likelihood to buy
Personalization Engine
- Map which attributes drive personalization
- Create messaging variants for each segment, persona, and objection
- Build custom AI workflows for multi-touch sequences that feel 1:1, not mass email
Launch, Learn & Book Meetings
- Test 50+ messaging variations across segments
- Learn what positioning converts by segment
- Compress your learning curve (weeks, not months)
- Find message-market fit faster than waiting on inbound
Optimize to Repeatable
- Track which attributes predict meetings booked
- Refine your company universe based on what's working
- Build feedback loop: data → insights → better targeting
- Achieve predictable conversion rates
Scale the Engine
- Hit entire TAM systematically every 60 days
- Layer on signal-based campaigns (funding, hiring, tech changes)
- Continuous refinement of what drives revenue
- Turn outbound into predictable pipeline machine
The work. The results.
- 20,000 emails sent - Q4, 2025
- 72 Sales Qualified Leads Generated - Q4, 2025
- Quarterly outreach across qualified accounts
- For targeted event campaigns: 6 in-person meetings from 200 emails by scraping LinkedIn posts of confirmed conference attendees
- $700K in open opportunities created in a single quarter
- 73 qualified leads in Q1, up from ~10 the prior quarter
- Reply rate rebuilt from 0.75% to 4% on new sending infrastructure
- ~30% of total company pipeline now sourced from outbound
Ready to build predictable pipeline?
Book a 30-minute discovery call. We'll review your target accounts, identify quick wins, and show you exactly how we'd build your outbound infrastructure.
Schedule Discovery CallFrequently asked
questions.
Who do you work with?
We build outbound systems for B2B SaaS companies that want a repeatable way to reach qualified accounts and start sales conversations.
What do you build for us?
The system connects account research, enrichment, personalized outreach, and CRM handoffs. Campaigns can respond to events, product activity, buying signals, and existing customer relationships.
How soon can campaigns launch?
Our process starts with account research and infrastructure in the first week, then enrichment and personalization through day 21. Days 21–90 focus on launching, learning, and booking meetings.
Can you work with our current tools?
We connect the research, sending, and CRM tools around your workflow. Our stack includes Clay, Attio, HubSpot, n8n, and email platforms such as EmailBison. We map the setup with you before building.
How do you measure results?
We track qualified leads, sales conversations, and pipeline created, alongside campaign performance. The CRM connects outreach activity to the opportunities your team is working.